Need revenue? Add sticky vertical content (instantly)
Mash Up Your Content with Web Content
Deep, engaging content attracts visitors and increases page views, but content is expensive. How can you extend and enhance your content-instantly, inexpensively?
Take a page from Yell.com, the UK's leading local business search directory. Yell.com brought their database to life by serving up rich Web content for each user query, including related:
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Videos
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Images (photos and graphics)
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Wikipedia entries
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Media articles
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Web sites
The result? They instantly added deep vertical content while simultaneously scaling to meet a 40% increase in traffic - with fewer resources!
Learn how the 3-person Yakaz staff achieved the highest traffic growth among all classified ad sites virtually overnight by using Exalead CloudView to provide unified access to more than 10 million ads from 10,000 sites in 15 languages.
Aggregating content form the Web can be a valuable tool, but most sites don't even fully exploit the content they and their users have already generated! Learn how you can use CloudView to unleash the hidden value in these assets.
Whatever the source of the assets you're exploiting, learn how Exalead CloudView helps online businesses accelerate time to market, increase site traffic and stickiness, build loyalty, and lower their TCO.
Scaling a search solution to meet escalating user demands for better, more powerful search can lead to spiraling costs, and a technical migraine.
But there is a better way! Find out how Rightmove and other clients scaled their search solution in both functionality and performance - while dramatically reducing costs!
Use CloudView to automatically extend your content with related:
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Tweets and Twitterers from Twitter.com
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Images (with thumbnails) from the Web
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Videos from top sites like YouTube and Dailymotion
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Wikipedia entries
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Local, interactive maps (more on mapping later in our series)
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Blogs and blog posts
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Discussion forum posts
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Audio files/music from the Web
August 2009: What NBC Has Learned About Making Web Content?
"For a long time, people have been moving away from TV. We're trying to reaggregate that audience!" said NBC.com (GE) general manager Steve Andrade
Founded in 2000 by search engine pioneers, EXALEAD is a global provider of software that is designed to simplify all aspects of information search and retrieval for organizations of all sizes.
